#sustainability

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27 abr 2018
9 min.

Design Thinking Reflective Essay

The first part of our Design Thinking module was to learn about different theories and how to apply to our different projects. I started to think about design thinking even for my life sometimes. It has been a trend for the past few years and as Hagerman (2017) points out, it has been implemented in all kinds of organisations and even governments. Design thinking focuses on the user rather than only focusing on the product or service you want to create. It talks about the pro

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marianappineda

26 abr 2018
3 min.

Sustainability. Understanding the cause behind our brand.

Throughout our journey with Edamame Pod we went through many stages and iterations of it. What we always knew from the beginning was that we wanted to help our planet in some way. We decided to take the sustainable approach. Something simple as our plastic use in everyday life. Since the UK is trying to fight plastic waste, we looked at what we could do to help with this. We started researching and some facts really amazed us. Every year an estimated 4.5 billion plastic bags

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Whatever it takes… a trade fair under the snow.

marianappineda

25 abr 2018
2 min.

Whatever it takes… a trade fair under the snow.

For our second Trade Fair we finally were able to have the experience to sell to the public. It was scheduled to be held on a Saturday on Eden Street, the best place in Kingston to be on a weekend. A lot of people go shopping there all day. But this wasn’t any Saturday, it was a snowy day. Heavy snow. But, we were there anyway, at 9am. Ready to sell our product and very proud to show it to the world. As part of our brand strategy we decided to create our stand with recycled c

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marianappineda

25 abr 2018
2 min.

Edamame Pod – Ad

Finally our Edamame Pod was ready to be sold. But we needed to create an advert video to promote our product. After debating what idea we should do. We agreed it had to be something simple and easy to do but powerful. We really wanted the people that watched it to have a reaction. We wanted to make people think about the cause more than the product itself. It was more like a feeling. A lot of brands are doing that nowadays. It’s more like having a sense of what you want to sa

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marianappineda

12 abr 2018
1 min.

Sustainable materials: Cork Fabric.

As part of our Design Thinking module we had a great class on materials. We had a visitor lecturer James Burchill who taught us a lot about what is out there. It was fun learning about all these kinds of materials that we, mostly, never heard off. We’ve been working on our product Edamame Pod and trying to figure out what materials to use that will make it eco-friendly. Because our main focus is sustainability we wanted to use a completely eco-friendly material. We decided on

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Learn Fast! Our Pitching Experience with Edamame Pod

marianappineda

11 abr 2018
1 min.

Learn Fast! Our Pitching Experience with Edamame Pod

Before our final Dragon’s Den we had to do a 6 minute pitch about our company Edamame Pod. We honestly were not at all prepared. We went and just improvised basically. We didn’t even had a presentation prepared. But with the feedback that we got from the judges we were able to step up and learn fast. For our final Dragon’s Den we were completely prepared. We fine tuned our pitch, made a presentation and practiced. Because we are five people in our team, we need to be efficien

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Como actual Vice Presidenta de la Academia de Artes y Ciencias Cinematográficas del Paraguay tengo varias responsabilidades. En principio es representar a la Academia de Cine en las áreas donde se requiera y en conjunto con el presidente.

Como Academia de Cine somos el nexo con premios internacionales como los Oscar, Goya y Ariel, por lo cual tenemos la función de elegir al representante por Paraguay cada año.

Además realizamos diversas actividades para promover el cine a nivel local como internacional.

Mariana P. Pineda

Consultora de Industrias Creativas

Productora Audiovisual

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